The Morality, Humanity, and Legality Essay Example | Topics and Well Written Essays - 1500 words

The Morality, Humanity, and Legality - Essay Example Pain management is, simply, no longer working and, as hard as it is to admit, she is clearly slowly dying. You stop and ask yourself, â€Å" Would she want her suffering to end? You ask yourself, â€Å"Would it be wrong to want her suffering to end?† The answer to these questions are comntroversial ones. If Susie were a pet then we would not question the honorable decision of ending her pain and suffering. We would consider it a humane thing to do. Yet, if Susie is a person then, for many people, the logic is the exact opposite. Even, if Susie, herself, desires that option, it may be considered in-humane to support such an option. To be humane is a part of being human, yet the same â€Å"humane† compassion that we would show our beloved pets, we do not feel compelled to show the same to our fellow human beings. Euthanasia, in its different forms, is not immoral, if it suits the morality of the person whose life, and death, is in question. In order to truly understand t he contraversial issue that breeds so much ethical and moral debte it is impotant to review the full scope of the topic, from both sides, eliminate misconceptions, and, ideally, represent the morality of allowing individuals to choose not why they die, but the quality of that death, when death is inevitable. Firstly, euthanasia is not simply another word for suicide; it is, also, not another word for murder. The word means the intentional ending of a life, not out of malice or ciriminal intent, but to end suffering when death is imminent and saving of that life is no longer an option. For those who are in excruciating pain, suffering unbearable illness, and will inevitably die as a result, euthanasia is an opportunity to have an option, when all other options have, essentially,been taken away. There are different forms of euthanasia that are relevant in understanding the practice. Passive Euthanasia involves the allowing of a person by not providing medical procedures and removing o f life support; this considered to be allowing nature to take its course. Involuntary Euthanasia is used to refer to the ending of the life of someone who is in a persistent vegetative state; in those cases where there is no realistic medical hope of any form of recovery. Active Euthanasia is, accordingly, when someone ends the life of another through a direct act at the request of the person that whose life is to be ended. This is, most commonly seen, when a spouse or relative of a loved one assists in the request to end their life. The last, and most focused upon, is Physician Assisted Suicide, or PAS, which refers to lives that are ended under the supervision and administration of a physician.(Goel 225) However, this extreme and final measure is intended to end the pain and suffering of those with no other options and have requested and chosen this end. The opportunity to die with dignity is a valid consideration. It is PAS that does get the greatest attention, because legislatio n is, always, being presented to, legalize the practice, but it is the ethical and moral elements that keep the issue, in many instances, at a stale mate. So what is the morality of euthanasia? As stated before, the morality is unique to the individual considering the option. If someone clear of mind makes the decision to end their life themselves then morally they have made peace with it. It is, of course, logical to question the morality when the potential actions of a person will directly, unfairly, or negatively impact another’s life, rights, or personal being. However, by ignoring these requests for right to die by the competent, but tragically ill, is, in fact, are directly and wrongly interfering in their rights and personal being. Supporters of PAS, and the implementation of legislation to legalize the act, explain that there

From Realism through the Postmodern Era (5DB) Essay

From Realism through the Postmodern Era (5DB) - Essay Example Her works are like little narrative that have gone through the many cultural and racial changes. Her paintings seem to be unfinished, however, Laylah's paintings are able to say a lot about any historical period: from Nazi German to the Salem witch trials. All of her paintings have small cartoon-like figures who are hard to be identified in sex, nationality or race, but these figures are like the mirror of the present (Art in the twenty-first century). This painting, as the majority of Laylah's works, does not have a title. It was completed in the year 1998 and is the part of the Greenheads and Attack of the Bluehead series (Bonami 2006). There are four individuals on the paintings, with improper body structure. It seems that the figures in green suits have committed some form of crime and will be punished for it, but at the closer looks it appears that the painting is about the identity and power struggles in the modern society. The individuals with the raised hands have the green and orange dress, while the person who is representing the authority wears the while dress. It is interesting that despite of the idea that the painting is the reflection of the modern societal power division, the person in the while dress reminds the Egyptian aristocracy from the times of Pharaohs. Even his hat is of the same form as Egyptian's.

The End Justifies The Means Philosophy Essay

The End Justifies The Means Philosophy Essay One of the major political thinkers known to us is Niccolo Machiavelli. He is well known for the phrase the end justifies the means which is continually being the subject of discussions and discourses today (Adams and Dyson). With Machiavellis principles, we are now faced with the issue whether the desired ends is justified by the means used to achieve them. The issue will be explored in the light of Niccolo Machiavellis The Qualities of the Prince and Martin Luther King Jr.s Letter from Birmingham Jail to ascertain the meaning of the phrase the end justifies the means. It cannot be denied that there are implications and difficulties when unworthy means are used to achieve worthy ends. However, one thing is sure: if an end or goal is worthy, any mean to achieve that end is justifiable provided that both ends and means are noble and good. The question whether the end justifies the means depends on the type of goal or end a person wants to achieve and the means they use. If both the means and the ends are equally noble and good, there is no question because the ends are justified by the means. This is the stand I have chosen to take. Although there are different views about the meaning of Machiavellis expression, I agree with the belief that both the ends and means should be good. Individuals are known at times to use Machiavellis phrase or expression as an excuse when they try to achieve their own goals no matter how immoral, illicit, and wrong their means are. For many individuals, it does not matter what means are used long as they get what they want. To justify their ends by some type of means sometimes involves doing a wrong thing when trying to achieve a positive end. They justify the wrong act by pointing to the outcome that was good. The wrong justification can be seen in some horrors in human history such as t he Holocaust, the bombing of Hiroshima and Nagaski, the World Wars, and even the bombing of the World Trade Center. There are a lot of justifications made by many people about the ends these events serve, but one thing is true, the ends are noble but the means are not. To compare the two in what is considered wrong and morally right, one example is an individual lying about their qualifications on their resume when trying to get a good job. This individual would later justify the lying by saying that it is a means to receive a larger income to provide for his or her family more effectively. Another example would be justifying an abortion to save the mothers life. These two examples create a dilemma between what is done and what ought to be done. Machiavelli states, Because how one lives is so far distant from one ought to live, that he who neglects what is done for what ought to be done, sooner effects his ruin than his preservation; for a man who wishes to act entirely up to his professions of virtue soon meets with what destroys him among so much that is evil (Machiavelli, The Prince Ch. 15). Considering these two examples, the lying and taking of an innocent life can be viewed as both equally wrong. On the other hand, the end which is providing for ones own family and the saving of a womans life are both morally right. However, one must learn to distinguish what should be done in order to avoid the consequences of what is done. What if the individual lying about his or her resume was not given the job because he lied? What if the baby aborted has the cure for cancer in his or her mind? The wrong means used can lead to ruin rather than good. It cannot be denied that we all have taken part of the end justifies the means debate at some point in our lives. Means used must also be ethical, social, and morally upright. Therefore, if one mean in itself is morally bad, it cannot really serve an end that is good, even though it would appear good on the surface. A goal or purpose achieved through an upright approach is the thing justified, not those immoral, illicit, and wrong. One significant proof of a justified means to an end is exemplified in the nonviolent demonstration against segregation fought for by Martin Luther King Jr. There are a lot of ways for the African Americans back then to achieve equality and freedom in American society. They can bomb the White House. They can coerce the government through unlawful means and other immoral and wrong acts you can imagine. However, Martin Luther King Jr. and his followers chose to gain freedom through a peaceful means. Here, we can see that both the means and the ends are noble and good. His famous writing Letter from Birmingham Jail laid down the agenda of their non-violent campaign. In his letter, Martin Luther King Jr. showed that the unjust treatment of Negroes and their segregation can be solved through peaceful means. A non-violent campaign however can produce tension but it is up to the protestors to handle the tension. In his Letter from Birmingham Jail, King says, Indeed, this is the very purpose of direct action. Nonviolent direct action seeks to create such a crisis and foster such a tension that a community which has constantly refused to negotiate is forced to confront the issue. It seeks so to dramatize the issue that it no longer be ignored. My citing the creation of tension as part of the work of the nonviolent resister may sound rather shock-ing. But I must confess that I am not afraid of the word tension. I have earnestly opposed violent tension, but there is a type of constructive, nonviolent tension which is necessary for growth (Jr. 216). Martin Luther King Jr. died as a result of the demonstrations he started but the ends are met. His belief was opposed by the Whites during that time. The Whites also uphold the idea that the end justifies the means. They say that what they do to the Negroes is done because of self-preservation. The government during that time works to preserve the State so they acted on what to be done: give the African Americans what they want. The death of Martin Luther King Jr. proved that both the ends and means may be noble, that it can be justified. Martin Luther King Jr. is an example to be followed when applying the phrase the end justifies the means. As stated by Thayer, Be strong is therefore the first and last commandment for nations and princes to observe; and Machiavelli instructs them how to use their strength (Thayer 476). In this case, Martin Luther King Jr. knew what means to use for his desired end. No one can use bad means for any good end. In saying this, it can be compared to a person trying to build a good house from bad materials it does not work. The phrase the end justifies the means can fool us all if we do not look closely to what it says. What we fail to see in this statement is the end itself. Is it really good? We all fail to see and carefully examine the means and how they affect the ends. There are a lot of difficulties and complications when unworthy means are used to achieve worthy ends. An example would be the Holocaust perpetrated by the Nazi regime (Gilbert 32). Is this end worthy after all the events that happened? Another example would be the two World Wars. Are the ends of such brutal means necessary? These complications are frequently seen in wartime situations and the political field. Governments do not care whatever means they employ just to win. They just think about victory although it means losing many lives, property, and even more morale. In these two situations, the only judgment is success and any means that would contribute to success is thought to be justified, but not by everyone. Any success can be used as the standard by which we all measure the benefit of the means. However, some benefits are superficial and do not last long. The misuse of the phrase the end justifies the means contradicts Machiavellis main point that a prince ought to think about future events and prepare for potential problems. If a person really thinks in a Machiavellian perspective, he or she would use necessary means to achieve an end to avoid future complications (Machiavelli, The Prince Ch. 14). People who pursue their dreams and their goals are more likely to take a path that is filled with obstacles. It is known that goals are achieved through very hard work. The means to attain such goals are different from the goals itself. One thing should be remembered though; both means and ends must be noble and good. What I have shown is that the ends or goals of any individual can always be justified by the means used to achieve it if only they are worthy enough. As Machiavelli points out, But to exercise the intellect the prince should read histories, and study there the actions of illustrious men, to see how they have borne themselves in war, to examine the causes of their victories and defeat, so as to avoid the latter and imitate the former (The Prince Ch. 14). There are a lot of horrific examples in justifying immoral, illicit, and wrong means but Machiavelli teaches us to learn from past experiences to achieve ends through noble and good means. In conclusion, we are all but humans who err most of the time. The values that we have as humans are what make us humans. Any means we use which violates our perception of morals and righteousness can never justify the end or the goals no matter how worthy they may seem to be. As seen in the Martin Luther King Jr. example, there are in fact a thousand ways to achieve one single end and it is up to you whether to use the noble means or the wrong means.

Microfone Inc. :: essays research papers

MICROFONE INC.Ó Introduction If you have been keeping up to date with the news than you already know that people are accusing cell phones of causing car accidents. People say they are unsafe and distracting to drivers. Georgia is trying to pass a law that will ban the use of cell phones while driving a vehicle, because of the accidents and safety. Florida has had this law for several years now, and from past experience, when the law was passed our company sales decreased. Consumers did not want to buy a cell phone if they could not use it in their car. The company was not expecting a decrease and was not prepared for this, so we suffered with layoffs till things smoothed out. We can not let this happen again, so when the law is passed in Georgia we have to be ready. My department and I put our heads together in hopes of designing a new phone to help us through this situation, for the second time. We were aiming towards a small phone that our customers could use hands free, something simple that did not have unsightly wires hanging out of it. The best result was a cell phone that is as small as a hearing aid. It is called the MicrofoneÓ, it combines all our latest technology into one small phone. Drivers can then talk on their phones hands free, therefore reducing the risk of an accident, and avoid breaking the law. Corporation & Sales The MicrofoneÓ Corporation began in the late 1980’s. From the development of many analog and digital phones, to the development of hands free devices, and portable Internet; the Portadigital INC. Company has brought many technological advances in the wireless world. Many of our leading scholars, graduated from DeVry Institute of Technology and are very knowledgeable in the technology field. We have spent numerous hours developing and now promoting this amazing product that will revolutionize the Cell Phone Industry. After the latest invention of the MicrofoneÓ, to our belief is the best advance in the technology world, the Portadigital company did not want to spend valuable time competing with similar products, but moreover to break away with the concept of Microfone Ó. So after careful decision the Portadigital Corporation successfully changed their name in 2000, to Microfone INC. This change has allowed us to concentrate solely on our unprecedented MicrofoneÓ invention, and it allowed everyone to recognize the Monopoly this could form.

How Has Technology Impacted on the Olympic Games

YEAR 10 PASS ASSIGNMENT How has technology impacted on the Olympic Games? Consider: 1. How has technology contributed to the performance levels at the Olympics (5 Marks) 2. The Impact of technology for participants, officials, coaches and spectators (5 Marks) 3. What are the major ethical implications of the use of technology at the Olympics? (5 Marks) 4. In your opinion how will future advancements in technology effect i) Future Olympics ii) Participant in sport How much has technology impacted the Olympics?I’d say greatly due to the performance levels of the athletes, the opportunities for the participants, coaches, officials and spectators, the ethical implications and the ongoing breaking of records throughout history. Technology keeps improving and therefore improving the athletes as well so the question is, how far can they go? 1. In the Olympics, technology has contributed to the performance of athletes greatly due to new training techniques through technology and the a dvancements in technology like clothing, playing surfaces and equipment.Technology has also allowed athletes to recover from injury faster through rehabilitation technology like fitness machines which isolate points of weakness inside the body and creates an exercise which strengthens the point of weakness and therefore helps the athlete lead to a full recovery and even perform better when they return to the sport. In swimming, Speedo, a swimwear company have developed a Fastskin3 Racing System which includes goggles, cap and a suit( shorts for men and full suit for women. This quipment has revolutionized the sport of swimming by offering swimmers a cohesive, hydrodynamic solution to cut through the water with maximum efficiency. â€Å"The Speedo FASTSKIN3 Racing System offers unrivalled benefits to swimmers, including a full body passive drag reduction of up to 16. 6%, an 11% improvement in the swimmer’s oxygen economy enabling them to swim stronger for longer, and a 5. 2% reduction in body active drag , to create the world’s fastest cap, goggle and suit ever. † This is from the Speedo website explaining the technological advancements in the Speedo swimsuits over the years.This combination of the cap, goggles and swimsuit is said to be world’s fastest. In long distance cycling, the athletes use the latest technological advanced bikes that have light weight frames, large, thin tires (to achieve more distance per pedal and give a smoother ride), comfortable saddles and handlebars, and several gears for going up and down hills. They also use heart rate monitors to track and measure where they should be in the race. In training, the athletes would measure when and where their heart rate should be in the race and then transfer this into the race.Another technology used by long distance cyclists is a simple two way radio which communicates with fellow team mates and the drivers behind the cyclists telling them when a break is coming up o r a turn is approaching. The athletes also have a suit, helmet and shoes to wear while riding. The suit, helps the athlete stay dry and cool as well as filtrate sweat off the body. The helmet provides an aerodynamic form reduces wind resistance and obviously provides protection for the head when falling. The shoes the athlete wears provides comfort and grip on the peddles for the long journey.In Athletics, there are many sports which rely on the technology of the surface, the equipment the athletes use and the clothing they are wearing. In sprinting, the athlete needs light weight shoes like the Lunar Eclipse+2’s which proides maximum comfort and flexibility for the runner. The shoe also provides the added stability for the athlete without the additional weight to the shoe. The suits they wear also affect their performance because they keep the body cool and holds the muscles steady as they run so they don’t pull or send the muscle into spasm.The surface also effects t he performance of a sprinter because if the surface they are competing on is sand, then the athlete would not be able to perform at they’re best. But if they competed on a synthetic track ( which is used in London 2012), they would be able to perform to their absolute best. This can also be related to other sports like: any court related sports like tennis, athletic field events and cycling. 2. The Olympics are an event which technology is used by participants, officials, coaches and spectators.Technology has made a massive impact on the Olympics now because spectators can now access results from their mobiles, athletes can look over their technique through watching a video of themselves slowed down to a speed of 1000 images per second, officials can tell whether an athlete won a race by 1 millisecond or 1. 1 milliseconds through technology and coaches can watch and measure their athletes performance. All these things came from and through technology. Spectators now have high er viewing opportunities and better understanding of the results through television.The officials are able to explain the results through their digital timing technology and show how the athlete won or lost. Not only do spectators have the opportunity to understand the results they can view them anywhere they go through their mobile phones or laptops. They have the ability to whip out their phones and check results in the 100m final in the athletics and by going into special London 2012 apps on iPhones, iPads, Android phones and simply the London 2012 website.The technology that spectators are available to now, is beyond imaginable and spectators don’t even have to be at their games to enjoy them, they can watch the games through their TV, mobile phones and laptops. Athletes and coaches now use video analysis to perfect the athletes techniques by going over the videos again and again until the athlete is perfect and ready for competing. The video can be broken down into image s which show the different stages of movement. The athlete and coach can then see and tweak the performance and plan how they can resolve the issues in the performance.Officials now have the opportunity to use technology like hawk- eye and goal-line referee to decide whether there should be a point given. The hawk-eye technology shows whether a ball in tennis is in or out and the goal-line referee is used in soccer decide whether there is a goal or not and to provide another point of view for the spectators. Digital timing is another form of technology which officials use in timed events like swimming and running events. They use cameras, lasers and pressure systems to determine the times for the athletes in the race.There are pressure pads on the starting blocks in swimming and sprinting events so they can determine reaction times and therefore determining a false start. There are also pressure pads on the walls of the swimming pools so when the swimmers touch the pads, it records the amount of time it took the get there. Lasers are now used in running events to tell the officials when the runner crossed the line and determine who came first or second by 1 millisecond. All this technology in the London 2012 Olympic Games was provided by a company called OMEGA who specializes in this type of technology.BMW have created a technology which tracks a device on the athlete which shows the movement of them. It is mostly used in long jumping because it shows the elevation and distance the athlete jumped as well as the speed they were travelling at. This sort of technology has evolved from film camera, to high speed digital video, to today’s 3D â€Å"machine vision† technology. 3. Technology in sport is aimed to :- achieve ultimate human performance – aid performance – facilitate faster times help athletes break records – faster recovery from injury -make performance more efficient These definitions are from Exploring PASS and they are absolutely right. This is what technology is supposed to do for sport but in some cases it doesn’t and causes negative effects on sport. These effects are increased injuries, possible loss of tradition in the sport and the exclusion of athletes due to loss of access of the technology. In the 1896 Athens Olympic Games, the marathon was run 60 minutes slower than the 2008 Beijing Olympics.This shows the effects technology has had on the Olympics because as time has carried on technology has advanced and so have the athletes therefore beating records every year. Now, what would happen if the athlete who came first in the marathon in 1896 ran the marathon today with all the latest technology and the newest equipment? The Olympics is a massive multicultural event which has a lot of 3rd world countries which only compete in the sports that they have access to like athletics.Some countries don’t have access to the expensive equipment and advanced training equipment which is necessary to keep up with the world. Higher Financed countries like USA are able to experiment with technology and find new ways to improve their athletes performance which is why they had developed a $5million pursuit bicycle to minimize air resistance and create a better time. Only athletes with the proper economic status would be able to gain access to this equipment. In Australia we have the AIS ( Australian Institute of Sport ) which is facility who develops athletes to their ultimate best.Not only does this institute help athletes reach their best, they are one of the leading facilities in Sport Technology. The AIS keep moving forward in the ways of sport technology and our government provides greatly to help support their research. The Olympics is one of the most competitive sporting events in the world and some athletes think that they need to do whatever it takes to bring home a gold. This can result to drug use, mostly steroids. Steroids is a drug which enhances your pe rformance and helps you gain an edge on the sport.Even though this may sound good, there are disadvantages to this drug. There is aggressive behaviour, depression, sterility in males, masculinisation in women, heart disease and liver damage. Since their have been athletes to have done this, drug testing is a common element in the Olympics to ensure a sense of equality in the games. Technology can also be used to lessen the detection of drugs for which you might of used. Diuretics are used to reduce the presence of drugs in urine. Epitestosterone is biological form of testosterone and Plasma expanders are used to increase the fluid component of blood.So technology in the Olympics can be used for good and bad reasons, it can be expensive and inaccessible to some countries which also creates inequality in the games but even though their might be inequality when training, technology in the games makes sure that every athlete is given a fair go by digital timing and drug testing on all a thletes. 4. i) As technology is being improved everyday and every Olympics, new records are being made, I think that in future Olympics records will still be beaten but as the years go on the athletes won’t be able to go any further and so technology with have taken over the Olympics fully.But I also think that athletes will see that there is a limit and stop before the sport they love loses its tradition and meaning. Since the athletes will only use technology if they need it to train, I think that the technology used in faster recoveries will never reach a limit and just keep advancing through the ages. For example, Athletes won’t have to worry about serious injury since they have a machine which can regenerate a muscle back to full health in a day or hours.Technology will never have a limit so forming new training techniques and new equipment for the athletes to use will help the athletes stay inside of the ethical guidelines of the Olympics but the athletes will no t have technology attached or inside of them to enhance their performance so it doesn't destroy the sport. ii) Since technology is advancing and now that you have the opportunity to play tennis inside your own home using a Wii or Xbox Kinect and play other around the world means that soon everyone might want to do this and less people will want to participate in sport outside.Technology will soon want to accompany all physical and mental types around the world so a new technology that might want to involve elderly people thinking they are playing sport through a headset might transfer itself to the teenage generation and then move to all the others and therefore taking away participation in sport. Not only will this cause possible health problems for people who use such technology, it can also lead to social isolation. Technology which is used for sport performance should make the participant go outside to perform rather than stay indoors, technology should promote the sport and not do the job for them.

Mccain

External Business environmental challenges on the business One of the biggest problems of McCain was obesity In children. This problem related to external challenges, which faced by the organization. McCain had to focused on the healthy problem occurred due to their products. McCain had to understand the dietary of the customers, which should be balanced as well as healthy. In relation to understand the customer's requirement and other issues, it was mandatory for the company to analyses its environment whether it was internal or external.Following figure show the external challenges: (http://yeomanry. Mom, 2014) After doing the slept analysis organization needs to examine those factors, which affects the business. When slept has been occurred then, company has to made changes according to the environment changes. Some external challenges is as below: Social Factors: It Is one of the Important factors that affects directly to the business. Consumer behavior depends resolute by the pr esent trend. Habits Like eating, drinking changes with time to time. McCain sales growth declined due to some healthy eating patterns of the consumers.McCain reduces the quantity of salt in their potato products. Mccain claimed that their potato products are lower in fats and saturated fats. McCain also promote its product to the public to increase the sales. They communicate with people through campaigns. McCain also made strong public relation with the help of advertisement. Legal Factors: Every company has to deal with the legal criteria set by the government. There must be some standard that are set by the company to meet with the government rules and regulations.Government set standards on the behalf of consumers. They made various traffic lights labels which shows the quality of the product that help the nonusers to choose the right product. For example red dot represent high level of ingredients like fat and unsaturated fats and green dot represent low level of fat. There are some guidelines set by the government for the companies in relation of quality. Some of the guidelines are also called daily amount guidelines, which represent the daily intake of the fats and unsaturated fats.Advertising also comes under legal factors. It supervised by the voluntary body that related to advertising industry. This special authority called advertising standards authority. Economic Factors: One of the mall challenges of the company Is people's rolling Income. This was big problem for the company because as the Income rises then, people prefer to buy the superior varlets of the products. As the people becoming richer they prefer ready to eat meal and ready meals rather than buying potatoes and chips at home. So responsible for health.Then, McCain introduces the various products like Mccain straight cut, oven chips, Home fries, roast potatoes etc. Technological factors: Technology is the most important challenges for the company. Food technology plays an important role in this modern economy. Some of the challenges for the companies like frozen products, muesli bars etc. One of the main challenges for the company how to retain the quality of the potatoes products. B. Two strength and two Weaknesses of McCain foods in emerging the organization sustainability. Strength McCain company toughly emphases on the quality of its products.It hires more than 90 agronomist's potato experts at 55 production facilities across 6 continents, to help local producers to grow best quality of potatoes and vegetables that the company can use those products in manufacturing its products and also confirm consistent supply. McCain Research Farms concentrate on emerging quality agricultural products. (An, 2014) McCain Company drives a Potato Processing Technology Centre in Canada and frequently improvisation's manufacturing processes in order to increase efficiency and product value. An, 2014) The company's thoughtlessly on keeping high quality levels for raw materials d istinguishes its products from others intone market and increases the brand image. (An, 2014) Nakedness's The company has slightest presence in developing the organic segments of food. Organic and natural food products are now becoming the rapid growing classification in food retail sector. Consumer awareness organic alternatives for food products and increasing health anxieties about Junk food have headed to chirography in this particular segment. An, 2014) Restricted existence in a reckless growing product sector mayhap an unfavorable mark on the company's market share. Downtrends status McCain has been popular as a private company; it could face problems in getting money for outgrowth owing to its ownership status. Private ownership's the company at a reasonable disadvantage. (An, 2014) (Strauss, 2014) Adaptability culture is the most corporate culture that McCain need to adopt for their tragedies. In adaptability culture, company develops in external environment. Company need to response as soon as possible when the company makes the decision.It involves the high-risk decisions that get quick feedback from the environment. Managers need to encourage the company staff so that company needs to detect rapidly. Three reasons that make adaptability culture better than others are as below: 1 . The first reason is that it is flexible by nature. Whenever, company need to change the strategies according to customers needs then, company can change any time and very easily. Customer need changes according to time then, it is the first duty of the company to be focused the needs of customer. 2.Employees have self-rule to make decision and also act freely to meet the new needs of customers. Employees should know regarding their decision. If the employees participate a lot in the responsiveness to customers then, those decision will be highly value and appreciated. 3. Company need to be creative as well doing experimentation on new products according to the customers ne ed. For example, In the market, there is customer need come in front of the company and company start working on it then, many can easily introduce the new product.Vision & Strategy (http://www. McCain. Com, 2014) Some of the company objectives are as below: Acquire the highest market share Boost the sales of the company Satisfy the customer and its need Personalization for shareholders Growing together business strategy customers and consumers through the development of our people, stewardship of the environment and our actions as a responsible corporate citizen We believe that social responsibility is an expression of how we conduct all aspects of our business and cannot be defined within a single program or policy.This belief is reflected in the Growing Together business strategy we introduced in 2005, which is anchored by three interdependent pillars: Distributed and networked leadership: Developing people as leaders at all levels of the organization and collaborating through le arning and project networks to leverage our global scale and best practices. Market facing: Making decisions at the closest level to the customer and creating demand for our products through innovation, value, differentiation and in the way we interact with our customers and consumers. Global CARS report, 2009) Corporate social responsibility: Making good, nutritious food on the principles of sustainability and food safety and supporting our employees, customers and consumers in their aspiration for a Better Life. Coach section of this report – Respecting our Environment, Inspiring Wellness and Positively Impacting our People – describes the policies, practices and initiatives that underpin our strategy and the progress we are making on our Journey of continuous improvement in advancing our goals in a socially responsible manner. Global CARS report, 2009) Advantages and disadvantages of Management-by-objective Management by Objectives MOB can likewise be alluded as Man agement by Results or Goal Management, and is focused around the presumption that contribution prompts responsibility and if a worker takes part in objective setting and additionally setting norms for estimation of execution towards that objective, then the representative will be roused to perform better and in a way that straightforwardly helps the accomplishment of authoritative goals. Advantages of Management by Objectives 1 .Since Management by targets (MOB) is a result-turned process and concentrates n setting and controlling objectives, if urges chiefs to do unity gritty arranging. 2. Both the top managers and the Juniors realize what is anticipated from them and consequently there is no part imprecision or disarray. When both top managers and subordinates know each other about there work then, there will be no confusion between them. Disadvantages of Management by Objectives 1 . MOB can be accomplishing because it has the complete backing of the top management.If the McCain t op manager will not supportive with there staff then, the strategies will no completed. Whatever, strategic plan made by the management should be related to staff. 2. They may be less weight to co-occur with the administration during setting objectives and goals and these objectives may be set unreasoningly high. This may low down their assurance and they may get to be suspicious about the logic behind MOB. Control System to improve Production process and product quality Controlling is one of the most important functions, which consist planning, organizing, staffing and directing.It is important because It help the company to correct the errors and to take corrective action so that divergence from tankards are minimized and the set goals of the company are achieved in the desired manner. Control in management means to improve the production process, Feed forward Control Concurrent Control Feedback Control Afterwards Afterwards is a communication term that refers to regulate impact t o a person or a company from which anybody can expect output. Feed Forward is not like pre- feedback, because it helps to measure an output and also help in sending the feedback.For example, if pre-feedback is occurred during quality and production process which is really easy for the organization to get an idea of the output. It also involves a document of review and giving post information regarding the production and quality process. Concurrent control will be control that happens in the meantime as a task is happening. This observing and controlling comprises of the courses of action that project execution so that potential issues might be distinguished in a promising way and correct procedures could be made, when needed, to control the execution of the task.If any project is under process in production unit then, concurrent control strategy can be used during that process. It will help the managers to observe and intro and of course, actions can be taken for correct execution o f the process. Feedback is a method in which data about the past or the present impacts the same phenomenon in the present or future. As a part of a chain of its effect and causes that forms a circuit, the occasion is said to â€Å"feedback† into itself. Feedback† exists between two sections when each affects the other. As a company tries to improve its performance, feedback helps to make some adjustments. Feedback helps to motivate the people in the work place. When anybody receives positive or negative feedback, hat person decides how to apply that feedback on his or her Job. In the production and quality process of the company, if any employee receive the positive feedback then, that person will automatically motivated towards company.